Guides
Plain answers to the questions local business owners ask us most.
- How much does postcard advertising cost in Philadelphia?
What it really costs to mail a postcard to 5,000 Philadelphia homes, solo or shared. - EDDM vs. shared postcard mailers: which is right for a local business?
Doing EDDM yourself versus buying a spot on a shared postcard, compared plainly. - What response rate should I expect from direct mail?
Real benchmark numbers for direct mail response rates, and what they mean for a neighborhood postcard.
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One business per category, 16 spots per card. When yours is gone, it's gone for that edition.
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