Pricing
Every price, up front. Prices are per neighborhood edition (about 5,000 homes). Ad design, a QR code and a results report are included with every spot.
See what a spot could earn you →
Spot types
- Back-of-card ad, about 3"×4"
- 12 per edition
- One business per category
- Two standard positions combined
- Twice the room for your offer
- Limited per edition
- Larger or highlighted ad on the front
- Only 4 per edition
- First thing people see
- Standard spot on the first card in a new neighborhood
- In exchange for your honest feedback, which we may quote
- Limited, while available
Packages
Keep the same spot across editions and save. Packages also lock your category across every edition you're in.
- Premium front: $699
- One edition, no commitment
- $1,212 total for standard
- Premium front: $629 / edition ($1,887)
- Category lock included
- $2,292 total for standard
- Premium front: $594 / edition ($3,564)
- Price locked, first right to renew
"Best value" means the lowest price per edition, not that most advertisers pick it. Packages can be paid upfront or before each edition.
Multi-neighborhood bundles
Run your ad in more than one neighborhood edition. Bundle discounts combine with run packages, up to 20% off in total.
- Standard price
- 3 runs: $404 · 6 runs: $382
- About 10,000 homes per run
- With 3 or 6 runs: $359 / spot (20% max)
- About 15,000+ homes per run
- With 3 or 6 runs: $359 / spot (20% max)
Standard spot prices shown. Premium front spots get the same percentage off: $629 for 2 neighborhoods, $594 for 3+, and $559 at the 20% max.
Add-ons
| QR code + results report | Included |
| Ad design, first run | Included |
| Redesign or new artwork on a later run (small text edits free) | $49 |
| Call-tracking phone number | $25 / edition |
| Category lock across all editions (single runs) | $100 · included with packages |
| Extra neighborhood editions | See bundles above |
| Rush: booked or changed after the art deadline, if space remains | $75 |
Payment terms
- Hold your category with a $99 deposit. It's credited toward your spot price and fully refunded if the edition doesn't print. The balance is due before the art deadline.
- We only print funded editions. The card prints once the edition is funded. If it isn't funded within 30 days of the target date, you choose to roll over or get a full refund.
- After you approve your proof, spots are non-refundable. If we make a printing mistake on your ad, we re-run it free.
- Results vary and we can't promise a specific response, which is why every paid run comes with our make-good (below). USPS Marketing Mail delivery dates aren't guaranteed.
Our guarantees
Delivery guarantee
Every card is handed to USPS for delivery to every address on your selected routes. We send you the post office's mailing receipt as proof. If we can't show it, you get a full refund.
Make-good promise
If your ad gets fewer than 10 tracked responses (QR scans plus redeemed codes) in 60 days after the mail date, you get a free run in a future edition, from available space.
Make-good runs use unsold space only, in the same neighborhood or an equivalent one, at the same ad size. One make-good per paid run. Not redeemable for cash. Applies to standard, premium and double spots.
Ready to claim your category?
One business per category, 16 spots per card. When yours is gone, it's gone for that edition.
Claim your spot